Your Eccentric Sister
A Narrative & Visual Storytelling Studio

I create narrative-led storytelling systems for experiential brands across travel, hospitality, wellness, and lifestyle, shaping how atmosphere, place, and identity are translated into cohesive visual and written form.

My work lives between editorial direction, cinematic visual storytelling, and brand narrative strategy, building layered expressions of a brand that feel considered, emotionally resonant, and consistent across every touchpoint.

Projects take shape as editorial campaigns, destination storytelling, visual content libraries, or ongoing narrative direction for brands evolving across seasons and platforms.

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Selected Works
Cross-platform editorial storytelling for brands and destinations

  • Autumn Festivals in Japan

    Client
    Tourism Board / Publication

    Deliverables
    Editorial Photography
    Destination Narrative
    Cultural Storytelling

    Focus
    A destination narrative study of Japan in autumn exploring seasonal atmosphere, cultural rhythm, and immersive visual storytelling.

  • Alaska's Poetic Ports

    Client
    Tourism Board / Cruise Line Marketing

    Deliverables
    Landscape Destination Photography
    Original & Destination-Specific Poetry
    14 Post Serialized Campaign

    Focus
    A destination study of Alaskan ports exploring serialized destination-specific poetry campaign of ‘A Haiku a Day’ for Alaskan tourism.

  • Along the Nile

    Client
    Luxury Tour Company

    Deliverables
    Cross-Platform Narrative Campaign
    Social-to-Email Funnel Design
    Daily Serialized Destination Storytelling

    Focus
    A cross-platform narrative 14-day campaign following a cultural, archaeological, and dahabiya journey along the Nile, guiding audiences from social storytelling into an email subscription.

  • Iceland: Glacial Form & Motion

    Client
    Editorial Narrative Study

    Deliverables
    Editorial & Portrait Photography
    Human-Led Environmental Storytelling
    Narrative Writing

    Focus
    A human-centered narrative study exploring endurance and presence within extreme natural environments juxtaposed with daily life.

  • Echoes of Aviation

    Client
    Private Regional Aviation Brand

    Deliverables
    Editorial Narrative Writing
    Brand voice and Narrative Development
    Bi-Monthly Editorial Email Campaigns

    Focus
    A narrative-driven campaign designed to sustain audience connection through bi-monthly editorial storytelling inspired by the timeless allure of flight and hospitality.

  • Wellness Through Ritual

    Client
    Wellness Supplement Brand

    Deliverables
    Video Sales Letter Scriptwriting
    Educational Wellness Storytelling
    Visual Direction & Marketing Strategy

    Focus
    A narrative-driven wellness VSL blending educational storytelling, science-backed product positioning, and emotionally resonant lifestyle marketing to build trust and simplify complex wellness concepts across platforms.

  • Artists in Action

    Client
    Independent Artists / Venues

    Deliverables
    Human-Centric Environmental Photography
    Documentary-Style Storytelling
    Editorial Profile Writing

    Focus
    A multi-artist editorial series combining immersive portraiture and documentary-style storytelling to create individualized content libraries to use across platforms.

  • St. Augustine's Winter Wonders

    Client
    Boutique Hospitality Brands / Tourism Board

    Deliverables
    Editorial Destination Photography
    Narrative Writing
    Short-Form Visual Storytelling

    Focus
    A hospitality narrative study of St. Augustine in winter exploring atmosphere, light, and experiential place storytelling.

Work with Nicole

My Approach

My work sits at the intersection of narrative, place, and lived experience.

I come from a background spanning cultural anthropology, religious studies, project management, editorial photography, destination storytelling, and marketing copywriting, which allows me to move with grace between visual storytelling and structured brand communication

I’m interested in how places, environments, and experiences are felt, not simply observed. Across travel, hospitality, wellness, and lifestyle industries, I develop story-driven work designed to create emotional resonance across platforms.

Whether through photography, editorial storytelling, or cross-platform campaign development, my approach is rooted in atmosphere, audience connection, and thoughtful narrative design.

When We Work Together

Projects begin by understanding the world you are building, from the atmosphere and intention to the experience you want to create.

From there, I develop a narrative direction that moves across photography, writing, and visual storytelling systems designed around how your audience will engage with your brand in real life and across platforms.

Projects may take shape as editorial campaigns, destination storytelling, visual content libraries, or ongoing narrative systems developed to evolve seasonally over time.

I work closely with a select number of project-based and retainer clients each season to ensure creative depth, collaboration, and continuity throughout the process.

The result is cohesive, immersive storytelling that strengthens audience connection while creating a more intentional and emotionally resonant brand experience.

An Incredible Partnership Begins Here

I collaborate with destination, hospitality, lifestyle, and wellness brands to create narrative-driven photography, editorial storytelling, and cross-platform content systems.

I work with a select number of retainer and project-based clients each season to ensure creative depth, alignment, and thoughtful collaboration throughout every stage of the process.

If the work resonates with you, simply fill out the inquiry form.

I cannot wait to hear what you’re creating!